Want to sell more stuff in your business? Read this article!

South Australian Business News  •  Business Advice
Anthony Caldwell
Tuesday, July 30th 2024
Shutterstock 2432308097

We all know that person who could sell snow to a snowman or water to a fish. However, not everyone is naturally gifted with this persuasive talent, and businesses shouldn’t rely solely on such individuals to drive sales. 

In 2024, digital and online channels dominate the sales landscape, with companies investing millions into tech-savvy marketers who guide online audiences through sales funnels.

While understanding the benefits of online marketplaces and converting online traffic into customers is critical, the art of in-person sales remains vital, even in non-customer-facing environments. 

Every day, the South Australian Business Chamber encounters businesses striving to enhance their sales strategies. As the new financial year begins, revenue targets undoubtedly rise, making it essential for owners and managers to ensure their investment in staff yields significant returns.

To support this, a one-day course has been designed to help businesses grasp the fundamentals of sales. This course aims to equip employees with the skills to achieve growth targets by understanding the four core steps: engaging, identifying, solving, and agreeing to close the sale.

Join us for the Sales Fundamentals course in Unley on Monday, August 26, 2024.

Successful completion of this program provides participants with a set of tools and skills, offering a straightforward system to create action plans adaptable to any business. 

Key topics covered include:

  • Following a consistent sales process that all team members can utilise.
  • Implementing a process that sales leaders can use for effective coaching.
  • Identifying the stage of the sales process a salesperson is in, enabling self-navigation through conversations.
  • Opening a sales call in a manner that engages the customer.
  • Developing insightful open and closed questions to gather necessary information.
  • Actively listening for sales cues and language that reveals customer needs and their significance.
  • Agreeing on the next steps to effectively close each sales call.

Discounted rates are available for members of the South Australian Business Chamber.

Find out more here.

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