Barossa winery snaps up additional land as China exports boom

Regional News  •  Trades & Exports
Anthony Caldwell
Thursday, July 11th 2024
Seppeltsfield

An iconic Barossa Valley winery has acquired an additional 230-acre vineyard nearby, anticipating further growth in luxury wine exports to China. 

Seppeltsfield, owned by the Randall Wine Group, will expand to the site of Lyndoch Vineyard following a successful deal with ASX-listed Australian Vintage Limited (AVL).

Seppeltsfield Executive Chairman and Proprietor, Warren Randall, says the acquisition significantly strengthens their dominant position in the Barossa Valley. 

China’s demand for luxury Australian wines prior to the tariffs was very strong, and the Lyndoch Barossa Valley vineyard acquisition offers Seppeltsfield an opportunity to fortify our supply volumes of luxury wines for a thirsty market.”

The Lyndoch vineyard, previously part of the original Château Yaldara property developed by Hermann Thumm in 1946, is planted with mature Shiraz, Cabernet Sauvignon, Mataro, and Grenache. 

The entire crop will be processed through the 1888 Gravity Flow winery at Seppeltsfield in 2025.

Since Chinese tariffs were removed from bottled Australian wines on March 28, 2024, exports have skyrocketed, with Australian winemakers shipping $86 million worth of wine to China in the first month alone. 

Seppeltsfield’s strategic purchase of the AVL Lyndoch vineyard aims to specifically meet the newly created demand for luxury Australian wine in China.

This Barossa Valley vineyard sale is the first in Australia post-tariffs, specifically purchased for export to China. 

Our vineyard holdings in the Barossa Valley now exceed 4,000 acres, growing 10,000 tonnes and producing nearly 10 million bottles of luxury Barossa Valley wine every year,” Mr Randall added.

Established in 1851 in the Barossa Valley, Seppeltsfield remains one of the most iconic wineries in Australia.

Author

Anthony Caldwell

Manager, Marketing, Media, Communications
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